A multi-media campaign, the Frederick News Post 2006 campaign included billboards, bus sides, television and radio ads, all of whcih needed to share the same branding.
Digital Bard worked with the FNP to interview five actual FNP subscribers and distill their unique stories into a series of ads for radio and television.

"We are happy little customers. Thanks for the great work you have done for me." - Barb Tolley, Marketing & Promotions Manager, Frederick News-Post, Frederick, MD